Graphic designing is gradually becoming quite an attractive domain for individuals, especially the ones with an innate talent for creativity, to, make their career. In many ways, graphic designing can be referred to as the art of visual communication, as it allows people to convey and express their ideas visually. Ram V Chary points out that graphic designer typically plays a multi-faceted role in the modern industry, and are often responsible for designing content related to advertising, website, magazines, and so on. Ram himself is a freelance photographer and graphic designer, and commonly designs logos, marketing ads, magazines, business cards, and graphic art.
With the increasing popularity and need for digital marketing and advertising, the role of a graphic designer has become quite prominent in the corporate landscape. Ram Chary points out that these professionals play a crucial role in building the image of a brand, and communicating its core values to the target audience with the help of attractive and intriguing visuals. This field of work is especially ideal for creative individuals searching for a lucrative career avenue. Ram himself has been interested in graphic designing for quite some time. In 2014, he graduated from Boston University with a degree in fine arts in graphic design, and he currently works in this field as well.
Being in the industry himself, Ram V Chary has a good knowledge of the role of a graphic designer, as well as the prospects of such professionals in the modern industry. He mentions that there are many advantages to choosing to become a graphic designer. Here are a few of them:
- Freedom to express creativity: Traditionally, there were not too many lucrative employment fields available that allowed people to optimally utilize their creativity. But the times have changed now, and graphic designing has emerged as a field that is perfect for people with creative minds. This profession allows people to effectively express their imagination and creativity to the fullest. They additionally turn their imagination into a graphic, which others can appreciate and admire.
- Available employment opportunities in diverse industries: Just about all companies need to promote their brand, for which they shall require a good logo and other attractive graphics. Hence, there are employment opportunities available for graphic designers across a wide range of industries. They can be involved in designing a promotional poster for a charity event one day, and work on a logo for a law company the very next day. This subsequently enables graphic designers to explore a dynamic range of work environments.
- Learn new techniques and skills: Opportunities for learning are numerous in the field of graphic designing. There are several skills and techniques, especially related to design software and applications, which one can hone after getting into this field.
In addition to the advantages mentioned above, Ram Chary underlines that experienced graphic designers also get quite lucrative revenue.